Map Releaseo events to PostHog funnels
Use Releaseo events as PostHog funnel steps and conversions.
Releaseo events become first-class PostHog events. Here's how to get value out of them.
A "release impact" funnel
Step 1: releaseo:post_viewed (filtered to your launch post)
Step 2: app:feature_used (your own product event)
Step 3: app:purchase (your conversion event)
The funnel tells you: of users who saw the launch post, what % tried the feature, and what % converted.
Retention by post
Set a retention insight with releaseo:post_viewed as the cohort criterion. PostHog will show week-over-week retention of users who saw a given release.
Idea-to-shipping correlation
Cohort: users who triggered releaseo:idea_voted
Compare with: users who didn't
Metric: 30-day retention
Voters typically retain 2–3x better. Your roadmap is a retention tool.
EU vs US
If your PostHog host is EU, all data stays in EU. Same for US. We respect the host you pick.
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